Video Content Marketing

Video Content

Stories that entertain, inform and touch emotionally.

Build your own reach with video content marketing by creating real added value for your customers.

Build
your own reach with video content marketing by creating real added value for your customers.

Our Content Marketing Videos

Want to know everything about our projects?

Here you will get a deeper insight into some of our most successful projects –
with further information, background information and practical examples.

Which video solution
will make your business
a star?

Which video solution
will make your business
a star?

Which video solution
will make your business
a star?

Filmquiz-?-Al Dente Entertainment

Which video solution
will make your business
a star?

Filmquiz-Al Dente Entertainment

Our film solutions

We offer different film solutions with suitable content for each of your communication topics. We have more channels at our disposal than ever before. And there are numerous stories that a company can tell. Whether for social media, for a trade fair appearance, for television or for the cinema: We enrich your content strategy with moving images. And inspire your target group with it.

Moving
insights

Content Marketing

Anyone can study your website. But moving images offer completely different insights into your company than pure text. For applicants or customers, this means seeing who is really behind the company. They not only see text passages or employee photos, but can also feel emotions. That makes the difference. With your content, you offer insights into your company and show what makes it special. In a unique, creative and authentic way.

Content
targeted

Social Media

Social media is becoming increasingly important and offers almost endless possibilities. Here you can reach your target group quickly, effectively and in a targeted manner. The individual platforms are very different. We offer our clients professional advice on how to use video content for social media , which platforms are best suited for the respective target group and how you can score points with your target group on social media. We combine our solutions in such a way that they fit your company perfectly.

...

Event Storytelling

Cultural, trade fair and event films

Companies often have to present themselves. Be it at trade fairs, events or other cultural events. Above all, it is important that the philosophy, values and vision are clearly communicated. We also offer film solutions that can be used for virtual events , record webinars or create highlights from your video conferences.

...

Regular
shipments

Serial formats

We are not only known for our individual projects, but also offer serial formats, such as weekly TV shows.

Professional
TV Commercials

TV Commercials

This is where our expertise is a great advantage in meeting the complex requirements of TV broadcasting. We know what’s important and provide you with results that score points on TV.

...

Cinematic
support

Actions for internal communication

Would you like cinematic support for a company anniversary ? Do certain topics, such as corporate social responsibility or a review of the year , have to be communicated? Or even crisis communication? Here, too, we are the right partner.

...

Content
targeted

Social Media

Social media is becoming increasingly important and offers almost endless possibilities. Here you can reach your target group quickly, effectively and in a targeted manner. The individual platforms are very different. We offer our clients professional advice on how to use video content for social media , which platforms are best suited for the respective target group and how you can score points with your target group on social media. We combine our solutions in such a way that they fit your company perfectly.

Moving
insights

Content Marketing

Anyone can study your website. But moving images offer completely different insights into your company than pure text. For applicants or customers, this means seeing who is really behind the company. They not only see text passages or employee photos, but can also feel emotions. That makes the difference. With your content, you offer insights into your company and show what makes it special. In a unique, creative and authentic way.

...

Event Storytelling

Cultural, trade fair and event films

Companies often have to present themselves. Be it at trade fairs, events or other cultural events. Above all, it is important that the philosophy, values and vision are clearly communicated. We also offer innovative film solutions that can be used for virtual events , record webinars or create highlights from your video conferences to get your message across effectively.

...

Regular
shipments

Serial formats

We are not only known for innovative individual projects, but also have experience in the field of serial formats, such as regularly broadcast television shows. Our offering includes the development, production and implementation of these recurring formats, which promote audience loyalty and show our versatility in the media industry

Professional
TV Commercials

TV Commercials

This is where our expertise is a great advantage in meeting the complex requirements of TV broadcasting . We know exactly what is important and do everything we can to provide you with high-quality and professional results that are convincing on TV and score points in the long term.

...

Cinematic
support

Actions for internal communication

Would you like cinematic support for a company anniversary ? Do certain topics, such as corporate social responsibility or a review of the year , have to be communicated? Or even crisis communication? Here, too, we are the right partner.

...

Ruben-Al Dente Entertainment Filmagentur

Is your project ready for
Al Dente?

+ 49 89 1897 0771 beratung@aldente.biz

Is your project ready for Al Dente?

+ 49 89 1897 0771 beratung@aldente.biz

Is your project ready for Al Dente?

+ 49 89 1897 0771
beratung@aldente.biz

Did you know...?

Short-form videos significantly increase user engagement and ROI.

85% of marketers say short-form video is the most effective format for their video content, and 66% of consumers find short-form video the most engaging. These short, concise videos lead to a higher time spent on the page by users and thus improve their ranking in search engines.

Wussten Sie_Grafik_Recruiting Al Dente Entertainment Filmagentur

Did you know...?

Short-form videos significantly increase user engagement and ROI.

85% of marketers say short-form video is the most effective format for their video content, and 66% of consumers find short-form video the most engaging. These short, concise videos lead to a higher time spent on the page by users and thus improve their ranking in search engines.

Wussten Sie_Grafik_Recruiting Al Dente Entertainment Filmagentur

And this is what the process of your
film production looks like

Anna-Maria-Spassfoto-Schatten-3-Al Dente Entertainment Filmagentur
Filmproduktion Ablauf-5-Al Dente Entertainment Filmagentur

Preproduction

We develop a tailor-made, individual and goal-oriented concept for you. The editorial preparation includes the entire planning. Together with you, we set the goals and set the basic building block for your video content. This includes, among other things, the development of a concrete idea, the planning of the content and the shoot as well as thedetermination of the timeline.

...

Production

We use the most professional equipment and comprehensive expertise to shoot the film material from which your individual image film will be created. The developed concept results in important factors such as locations, shooting duration and team size. At the same time, our art department works creatively on all graphics and text elements for your video content – of course according to your CI specifications.

...

Post-production

Your finished video content is created from the raw material. Our post-production works according to your ideas and ensures a unique look – including editing and graphic elements. Color grading, suitable music or voice acting add the finishing touch. You are involved throughout the process – together we will create your all-round perfect film.

...

And this is what the process of your film production looks like

Preproduction

We develop a tailor-made, individual and goal-oriented concept for you. The editorial preparation includes the entire planning. Together with you, we set the goals and set the basic building block for your video content. This includes, among other things, the development of a concrete idea, the planning of the content and the shoot as well as thedetermination of the timeline.

...

Anna-Maria-Spassfoto-Schatten-3-Al Dente Entertainment Filmagentur

Production

We use the most professional equipment and comprehensive expertise to shoot the film material from which your individual image film will be created. The developed concept results in important factors such as locations, shooting duration and team size. At the same time, our art department works creatively on all graphics and text elements for your video content – of course according to your CI specifications.

...

Filmproduktion Ablauf-5-Al Dente Entertainment Filmagentur

Post-production

Your finished video content is created from the raw material. Our post-production works according to your ideas and ensures a unique look – including editing and graphic elements. Color grading, suitable music or voice acting add the finishing touch. You are involved throughout the process – together we will create your all-round perfect film.

...

Ready for a great film project?

+ 49 89 1897 0771 beratung@aldente.biz

Al Dente Entertainment Filmagentur

Ready for a great film project?

+ 49 89 1897 0771 beratung@aldente.biz

Ready for a great film project?

+ 49 89 1897 0771
beratung@aldente.biz

Questions and answers about your content video

What is Video Content Marketing?

Video content marketing is a subform of marketing and is used to convey content in the form of videos to a specific target group. Video content marketing entertains, informs, or delivers other value to the target audience.

What is storytelling?

To make messages more memorable, storytelling is used in marketing communication. This is nothing more than packing messages into a story with heroes and dramaturgy.

How much does video content cost me?

The cost of video content depends heavily on your individual requirements. There is no such thing as “one size fits all” with us. Our films are as different as our customers or projects. After all, we want to adapt to you and design your content for your video content marketing in such a way that it meets your expectations. Basically, we offer you different variants from which you can choose the right one for your planned budget. If in doubt, you can also tell us about Al Dente films that you particularly like. As a rule, we can give you an approximate budget here.

What items are charged?

First of all, we distinguish between conception and editorial planning, the actual shooting and everything that belongs to post-production. The simple rule of thumb: the higher the effort, the higher the budget. This applies to the equipment, the shooting team, locations and corresponding trips, animations, editing, music, the look of the film and the distribution strategy. We calculate transparently and have a simple rule: It has to be right for both sides, for you and for us.

How long does it take to produce video content?

First of all, together with our customers and partners, we always try to set ambitious but realistic time targets for completion. A typical production period is between one and three months from conception to finished delivery. For smaller projects, it can be shorter, but large film packages can also have a significantly longer time frame. We try to avoid quality compromises due to too narrow time windows as well as cumbersome acceptance processes. This is only possible with trusting and transparent cooperation.

What does the process look like?

We produce video content in close cooperation with our customers. This means that we let you participate in every step of the process and reach your goal together step by step according to your ideas. Basically, the process starts with us finding the perfect film solution together with you. After the editorial preparation, the shooting is planned. The most visible part of the process from the outside is, of course, the shoot itself. After that, however, a lot happens in post-production. In addition to editing, music, narrations or animations, for example, are integrated.

In German, in English or in many languages?

For international companies, it is often a good idea to create video content in several language versions. Subtitles can be inserted, or, the more elaborate version, the film is re-dubbed with speakers in the respective national language. Whether and how many different language versions are necessary and in what form depends heavily on your target group and the platforms to be used. In general, there is no limit to this. A language? No problem. Five languages? No problem either. For some customers, we have produced up to fifteen different language versions.

What does video content absolutely have to be able to do?

The platforms that are to be used play a central role. Instagram, for example, requires completely different approaches than Facebook. It also depends on your ideas and wishes. What should be shown and who should represent your company? Which line do you want to take? For example, should your video content be particularly humorous or very touching? We will go through all these questions together and find the right solution for you.

Is there a specific contact person I can contact?

During the entire process, from the idea to the finished video content and beyond, a contact person is available to you. The producer of your film is the one who is in contact with you from the beginning. He accompanies the editorial preparation as well as the shooting and post-production. If you have any questions about video content, you can also reach us at any time by phone at +49 89 1897 0771 or by e-mail at info@aldente.biz.

Why is Al Dente Entertainment the right agency for my video content marketing?

We don’t work for you, we work with you. Our creativity is tireless, so we are always producing exciting, emotional and unique video content with new and unique ideas. For us, people are in the foreground – our films also show that. Perhaps the most important point: We want to understand your company. The offer, the mission statement, the people and the stories behind it. This is time-consuming, but it is always worth it.

What is integrated corporate communication? / What is Integrated Communication?

In the field of communication policy, integrated corporate communication (also known as integrated communication) refers to the content and formal coordination of all internal and external communication instruments (e.g. classic advertising, digital advertising, trade fairs, PR, …) of a company.
This is done through the process of networked strategic communication and includes the analysis, planning, organization, implementation and control of all corporate communications.
The aim is to convey a consistent and uniform appearance of the company to the target group.
Video content marketing is also part of corporate communication and must be coordinated with other communication activities.

What is an integrated campaign?

An integrated campaign is understood to be the coordination of all campaign-related communication measures of a company in terms of content and form. The term is therefore subordinate to integrated corporate communication, as it only refers to a temporary campaign level.

Questions and answers about your content video

What is Video Content Marketing?

Video content marketing is a subform of marketing and is used to convey content in the form of videos to a specific target group. Video content marketing entertains, informs, or delivers other value to the target audience.

What is storytelling?

To make messages more memorable, storytelling is used in marketing communication. This is nothing more than packing messages into a story with heroes and dramaturgy.

How much does video content cost me?

The cost of video content depends heavily on your individual requirements. There is no such thing as “one size fits all” with us. Our films are as different as our customers or projects. After all, we want to adapt to you and design your content for your video content marketing in such a way that it meets your expectations. Basically, we offer you different variants from which you can choose the right one for your planned budget. If in doubt, you can also tell us about Al Dente films that you particularly like. As a rule, we can give you an approximate budget here.

What items are charged?

First of all, we distinguish between conception and editorial planning, the actual shooting and everything that belongs to post-production. The simple rule of thumb: the higher the effort, the higher the budget. This applies to the equipment, the shooting team, locations and corresponding trips, animations, editing, music, the look of the film and the distribution strategy. We calculate transparently and have a simple rule: It has to be right for both sides, for you and for us.

How long does it take to produce video content?

First of all, together with our customers and partners, we always try to set ambitious but realistic time targets for completion. A typical production period is between one and three months from conception to finished delivery. For smaller projects, it can be shorter, but large film packages can also have a significantly longer time frame. We try to avoid quality compromises due to too narrow time windows as well as cumbersome acceptance processes. This is only possible with trusting and transparent cooperation.

What does the process look like?

We produce video content in close cooperation with our customers. This means that we let you participate in every step of the process and reach your goal together step by step according to your ideas. Basically, the process starts with us finding the perfect film solution together with you. After the editorial preparation, the shooting is planned. The most visible part of the process from the outside is, of course, the shoot itself. After that, however, a lot happens in post-production. In addition to editing, music, narrations or animations, for example, are integrated.

In German, in English or in many languages?

For international companies, it is often a good idea to create video content in several language versions. Subtitles can be inserted, or, the more elaborate version, the film is re-dubbed with speakers in the respective national language. Whether and how many different language versions are necessary and in what form depends heavily on your target group and the platforms to be used. In general, there is no limit to this. A language? No problem. Five languages? No problem either. For some customers, we have produced up to fifteen different language versions.

What does video content absolutely have to be able to do?

The platforms that are to be used play a central role. Instagram, for example, requires completely different approaches than Facebook. It also depends on your ideas and wishes. What should be shown and who should represent your company? Which line do you want to take? For example, should your video content be particularly humorous or very touching? We will go through all these questions together and find the right solution for you.

Is there a specific contact person I can contact?

During the entire process, from the idea to the finished video content and beyond, a contact person is available to you. The producer of your film is the one who is in contact with you from the beginning. He accompanies the editorial preparation as well as the shooting and post-production. If you have any questions about video content, you can also reach us at any time by phone at +49 89 1897 0771 or by e-mail at info@aldente.biz.

Why is Al Dente Entertainment the right agency for my video content marketing?

We don’t work for you, we work with you. Our creativity is tireless, so we are always producing exciting, emotional and unique video content with new and unique ideas. For us, people are in the foreground – our films also show that. Perhaps the most important point: We want to understand your company. The offer, the mission statement, the people and the stories behind it. This is time-consuming, but it is always worth it.

What is integrated corporate communication? / What is Integrated Communication?

In the field of communication policy, integrated corporate communication (also known as integrated communication) refers to the content and formal coordination of all internal and external communication instruments (e.g. classic advertising, digital advertising, trade fairs, PR, …) of a company.
This is done through the process of networked strategic communication and includes the analysis, planning, organization, implementation and control of all corporate communications.
The aim is to convey a consistent and uniform appearance of the company to the target group.
Video content marketing is also part of corporate communication and must be coordinated with other communication activities.

What is an integrated campaign?

An integrated campaign is understood to be the coordination of all campaign-related communication measures of a company in terms of content and form. The term is therefore subordinate to integrated corporate communication, as it only refers to a temporary campaign level.

Still not finding the right solution?

We also do ...

Still not finding the right solution?

We also do ...

Employer Branding

Convincing employer branding works both internally and externally. Strong recruiting videos will make you your favorite company! Employees who identify with their company are communication gold. This can be done with humor or authenticity, but always with emotions and storytelling.

Learn more

Image films

Brands and companies need more moving images today than ever before. But whether it's for internal or external communication, be exciting! Be humorous! Be relevant! Be authentic! People want storytelling and not boring business phrases.

Learn more

Social Media

LinkedIn or Instagram? TikTok or YouTube? Strong social media content reaches its target groups quickly and measurably. We develop and produce social media campaigns for SAP and Siemens, among others

Learn more
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